Below are the marketing tools we use to promote our clients homes in The Detroit Metro Areas of Oakland, Wayne & Macomb Counties.  RE/MAX.com is the #1 Real Estate company site for traffic in the world. RE/MAX's website allows consumers to get nearly all the real estate listings on the market. The other major franchises such as Coldwell Banker, C-21, and ERA only have their own companies listings. The consumer shopping for a home can visit RE/MAX.com rather than searching multiple sites. This is a very powerful site for marketing homes in Metrowest MA. Remember nobody sells more Real Estate in the world than RE/MAX!
 Realtor.com is the most heavily traveled website for Real Estate in the world. Realtor.com has ventures with almost every MLS feed in the country. Almost all homes that are in MLS are in Realtor.com. There are big differences in the marketing packages that Realtors use within the site. All my homes that I market in Metrowest MA are "enhanced" with multiple photos and descriptions within Realtor.com This makes a big difference with the consumer and draws far more calls. All my homes that I marketing have a virtual tour from the Real Estate shows as seen below.
 Zillow.com is one of the fastest growing real estate mediams there is. Zillow initially started as a quick home evaluation site where a home owner could punch in their address and quickly get an on-line market price. The accuracy of the site has been marginal at best. Zillow, however, has turned into a great platform for Realtors to market their homes. You can upload numerous pictures as well as update statistics on the homes you are marketing.  Active Rain is an on-line community for real estate professionals designed to help them promote and grow their business. Active Rain is a blogging platform that has incredible market presence. Google loves the site. As we say in the Real Estate business the site has major "google juice". When list a new home, one of the 1st things that we do is create a blog post about the property with pictures, descriptions, and links. This will put your home on the 1st page of the search engines.
 Localism is part of the Active Rain site and also has major "google juice". From the Active Rain site we add our posts to Localism.com in the particular area where a home is located. We also write stories and create videos about businesses and community events in the areas we service. We then post them in the applicable areas of Localism and link everything to our real estate website where our homes are showcased.
 The Real Estate shows is an incredible platform to show off your home on-line. This is a Virtual Tour that we send to MLS and Realtor.com. We take wide angle photos of high megapixels, add titles and music and then embed them into out Blog posts.
 The V-flyer is an impressive tool to showcase our listings in the Metro Detroit area. The V-flyer is a widget that can be embeded into our website or blog to show off the homes we market. It also supplies the HTML code to post our listings on Craigslist so that they are very impressive when consumers click on the link--a very impresive presentation beyond what the majority of ads look like.
Topix is a highly indexed news site that has excellent presence in Google. We are one of the news editors for the following towns: Royal Oak, Rochester, Rochester Hills, Birmingham, Ferndale and Detroit. We add all our listings to the site bringing them impressive online exposure. We also post our coverage of community events and businesses to increase the traffic to our websites and blog. 
YourStreet is a news channel that covers news all over the country and is based on geographical location. We send the same listings and events as described in Topix to Yourstreet which brings traffic back to our sites. 
Real Estate Shows converts our tours to video and posts them on YouTube and Zipvo with the appropriate search terms for your home to be viewed by the increasing number of people who want the reality that video provides. We also take a video tour of the homes we list and create a video which is also posted on YouTube and several other prominent video sites. Video is becomeing MUST to sell Real Estate in Oakland, Wayne & Macomb Counties.  Facebook has turned into one of the most popular online social networks in the world. All of my Real Estate posts about the homes I am marketing get sent to Facebook. These posts are viewed by people who are in my network including other Realtors.
 Twitter is a microblog site that lets everyone know what you are doing. All of our Real Estate blog posts are sent to Twitter and then fed to Facebook. This creates additional exposure everytime we post a listing, community event and market reports about the areas of Metro Detroit that we service. We also Twitter about every price reduction or other announcements we want to make about the homes we list.
 MetroDetroit-Homes is a personal blog where we feature each home we list and link it to any posts about local events in the city where it is listed. When we "twitter" about a price reduction or change in status, we link to the individual post about the home.
This site (www.homesinoaklandcountymi.com) which you most likely found via an internet search is ranked on page 1 of Google for the terms Oakland County Real Estate and Oakland County Realtors. We have created another site (www.southeasternmichiganrealestate.com) where we market our listings and it is on page 1 of Google for Southeastern Michigan Real Estate. This site is built in the Point2 platform and our listings are submitted to a large amount of partner sites. The syndication partners they have teamed up with are listed below. All of the homes we market in Metro Detroit and the counties of Oakland, Wayne and Macomb are submitted to these powerful sites.  |